How We Rank Lottery Websites
At LottoRanker, the way we order lottery sites is essential for how you review and compare your options in Kenya. This page explains how that order is determined and the specific factors that influence each position on our lists.

How We Rank Lottery Sites for Kenyan Players
Every lottery site is handled using the same rigorous approach, ensuring our listings remain consistent across all markets. We structure information to make direct comparisons easy while considering regional factors like local availability and regulatory requirements in Kenya. Before any ranking is finalized, our team reviews the results to confirm they reflect accurate and up-to-date data. This method keeps our rankings reliable while ensuring they stay relevant for the local market.

What Determines a Site's Position?
Our rankings reflect how multiple elements work together within a structured system. No single factor determines a placement; instead, it is the overall combination of features that matters for Kenyan users.
Combined Inputs
Each ranking is based on a wide range of inputs assessed together, rather than relying on a single metric like the size of the jackpot.
Market Relevance
Listings are adjusted based on location, availability, and which specific lottery services are accessible to players within the Kenyan market.
Comparative Positioning
Lottery sites are positioned in relation to others within the same list, ensuring a fair and balanced comparison between competing platforms.
Structural Consistency
The same methodology is applied across all our rankings, maintaining alignment while allowing for market-specific differences.
Our Internal Ranking System: Maximus
To manage rankings efficiently across our global network, we use an internal system called Maximus. It defines how lottery sites are compared and positioned, applying a consistent structure across all rankings rather than relying on manual placement or bias.
The inputs behind these rankings come directly from our evaluation process. Each lottery site is assessed across key areas such as bonus terms and conditions, available lotteries and providers, payment methods like M-Pesa and Airtel Money, licensing, country access, and user feedback signals. These elements are reviewed within a structured framework, which you can explore in our lottery site review process. Together, they form the foundation for how each operator is measured.
Maximus processes this information using a fixed set of rules. It evaluates multiple factors simultaneously, ensuring that positioning reflects a combination of offering, accessibility, and overall performance.
Because the same structure and criteria are applied across all operators, rankings are based on comparable inputs rather than individual preference. This allows us to manage listings across more than 70 local websites in 46 languages, while adapting rankings to reflect what is available and relevant in Kenya.
What Maximus Does
Ongoing Review and Updates
Maximus applies rankings based on structured data, but that data is shaped by our editorial work. Our team reviews lottery sites, assigns scores, and revisits them when verified changes occur. When something important is updated—such as licensing, terms, or operations—we adjust the score, and Maximus reflects that change in the rankings immediately.

When Rankings Are Reassessed
We step in when verified issues or material changes impact a lottery site’s standing, including:
What We Do vs What We Avoid
What we do
What we avoid
Our Star Rating System Explained
Our team uses a structured star rating system to reflect how each lottery site performs in our assessment. It provides a clear and consistent way to present the overall result of our evaluation across all operators. Below is what each level represents within our assessment.
How Partnerships Fit Into Our Evaluation Process
We operate on an affiliate model. This means we receive compensation when users visit or register with a lottery site through our links. That revenue allows us to maintain the platform and continue producing detailed reviews for players in Kenya. Partnerships also give us structured access to updates, such as changes in licensing, payment options like M-Pesa, or promotional terms. We review and verify this information before including it in our content. At the same time, compensation does not determine how we rank operators. The commercial model supports our work, but it does not influence our evaluations or final scores.
